{"id":1243,"date":"2026-03-09T17:16:41","date_gmt":"2026-03-09T17:16:41","guid":{"rendered":"https:\/\/avivratzman.com\/?p=1243"},"modified":"2026-10-17T13:15:29","modified_gmt":"2026-10-17T13:15:29","slug":"the-mental-price-of-entrepreneurs","status":"publish","type":"post","link":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/","title":{"rendered":"The Mental Price of Entrepreneurs Leading Disruptive Innovation"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1243\" class=\"elementor elementor-1243 elementor-1133\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-deae452 e-flex e-con-boxed e-con e-parent\" data-id=\"deae452\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-66177959 elementor-widget elementor-widget-text-editor\" data-id=\"66177959\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>\u05d1\u05e7\u05e6\u05e8\u05d4:<\/strong> \u05d4\u05de\u05d7\u05d9\u05e8 \u05e9\u05dc \u05d4\u05d5\u05d1\u05dc\u05ea \u05d7\u05d3\u05e9\u05e0\u05d5\u05ea \u05de\u05e9\u05d1\u05e9\u05ea \u05d4\u05d5\u05d0 \u05e7\u05d5\u05d3\u05dd \u05db\u05dc \u05de\u05e0\u05d8\u05dc\u05d9: \u05d1\u05d3\u05d9\u05d3\u05d5\u05ea, \u05ea\u05e7\u05d5\u05e4\u05d4 \u05d0\u05e8\u05d5\u05db\u05d4 \u05d1\u05dc\u05d9 \u05d5\u05dc\u05d9\u05d3\u05e6\u05d9\u05d4, \u05d5\u05de\u05ea\u05d7 \u05de\u05ea\u05de\u05d9\u05d3 \u05d1\u05d9\u05df \u05d4\u05e7\u05e9\u05d1\u05d4 \u05dc\u05d1\u05d9\u05e7\u05d5\u05e8\u05ea \u05dc\u05d1\u05d9\u05df \u05d4\u05ea\u05e2\u05e7\u05e9\u05d5\u05ea \u05e2\u05dc \u05d4\u05d7\u05d6\u05d5\u05df. \u05e8\u05d5\u05d1 \u05d4\u05e9\u05d9\u05d1\u05d5\u05e9\u05d9\u05dd \u05dc\u05d0 \u05e0\u05db\u05e9\u05dc\u05d9\u05dd \u05d1\u05d2\u05dc\u05dc \u05d4\u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9\u05d4 \u05d0\u05dc\u05d0 \u05db\u05e9\u05d4\u05d9\u05d6\u05dd \u05e0\u05e9\u05d7\u05e7 \u2013 \u05d5\u05dc\u05db\u05df \u05d4\u05e9\u05d0\u05dc\u05d4 \u05d4\u05de\u05e8\u05db\u05d6\u05d9\u05ea \u05d4\u05d9\u05d0 \u05d4\u05d0\u05dd \u05ea\u05d5\u05db\u05dc \u05dc\u05d4\u05d7\u05d6\u05d9\u05e7 \u05d0\u05ea \u05d4\u05e8\u05e2\u05d9\u05d5\u05df \u05de\u05e1\u05e4\u05d9\u05e7 \u05d6\u05de\u05df \u05db\u05d3\u05d9 \u05e9\u05d9\u05d1\u05e9\u05d9\u05dc.<\/p><p>\u05d7\u05d3\u05e9\u05e0\u05d5\u05ea \u05de\u05e9\u05d1\u05e9\u05ea \u05e0\u05ea\u05e4\u05e1\u05ea \u05dc\u05e8\u05d5\u05d1 \u05db\u05e1\u05d9\u05e4\u05d5\u05e8 \u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9 \u05d0\u05d5 \u05e2\u05e1\u05e7\u05d9.<br \/>\u05d1\u05e4\u05d5\u05e2\u05dc, \u05d6\u05d4\u05d5 \u05e7\u05d5\u05d3\u05dd \u05db\u05dc \u05e1\u05d9\u05e4\u05d5\u05e8 \u05de\u05e0\u05d8\u05dc\u05d9.<\/p><p>\u05de\u05d9 \u05e9\u05de\u05d5\u05d1\u05d9\u05dc \u05e9\u05d9\u05d1\u05d5\u05e9 \u05dc\u05d0 \u05e8\u05e7 \u05de\u05e9\u05e0\u05d4 \u05e9\u05d5\u05e7.<br \/>\u05d4\u05d5\u05d0 \u05e4\u05d5\u05e2\u05dc \u05dc\u05d0\u05d5\u05e8\u05da \u05d6\u05de\u05df \u05d1\u05ea\u05d5\u05da \u05d7\u05d5\u05e1\u05e8 \u05d4\u05e1\u05db\u05de\u05d4, \u05d7\u05d5\u05e1\u05e8 \u05d5\u05d3\u05d0\u05d5\u05ea \u05d5\u05d4\u05ea\u05e0\u05d2\u05d3\u05d5\u05ea \u05de\u05ea\u05de\u05e9\u05db\u05ea.<\/p><p>\u05d1\u05e4\u05d5\u05e1\u05d8 \u05d0\u05d7\u05e8 \u05db\u05ea\u05d1\u05ea\u05d9 \u05e2\u05dc \u05de\u05d4 \u05d4\u05d5\u05e4\u05da \u05d7\u05d3\u05e9\u05e0\u05d5\u05ea \u05dc\u05e9\u05d9\u05d1\u05d5\u05e9 \u05d0\u05de\u05d9\u05ea\u05d9 \u05d5\u05dc\u05d0 \u05e8\u05e7 \u05dc\u05e9\u05d9\u05e4\u05d5\u05e8 \u05e9\u05dc \u05de\u05d5\u05e6\u05e8 \u05e7\u05d9\u05d9\u05dd.<br \/>\u05db\u05d0\u05df \u05d4\u05e9\u05d0\u05dc\u05d4 \u05d0\u05d7\u05e8\u05ea: \u05de\u05d4 \u05d6\u05d4 \u05e2\u05d5\u05e9\u05d4 \u05dc\u05d9\u05d6\u05dd \u05e9\u05de\u05d5\u05d1\u05d9\u05dc \u05d0\u05ea \u05d6\u05d4.<\/p><h2><strong>\u05d1\u05d3\u05d9\u05d3\u05d5\u05ea \u05e9\u05dc\u05d0 \u05de\u05d3\u05d1\u05e8\u05d9\u05dd \u05e2\u05dc\u05d9\u05d4<\/strong><\/h2><p>\u05db\u05db\u05dc \u05e9\u05d4\u05e8\u05e2\u05d9\u05d5\u05df \u05de\u05e9\u05d1\u05e9 \u05d9\u05d5\u05ea\u05e8, \u05db\u05da \u05de\u05e2\u05d2\u05dc \u05d4\u05d0\u05e0\u05e9\u05d9\u05dd \u05e9\u05de\u05d1\u05d9\u05e0\u05d9\u05dd \u05d0\u05d5\u05ea\u05d5 \u05e7\u05d8\u05df.<br \/>\u05e8\u05d5\u05d1 \u05d4\u05e1\u05d1\u05d9\u05d1\u05d4, \u05db\u05d5\u05dc\u05dc \u05d9\u05d6\u05de\u05d9\u05dd \u05de\u05e0\u05d5\u05e1\u05d9\u05dd, \u05d7\u05d5\u05e9\u05d1\u05ea \u05d1\u05de\u05d5\u05e0\u05d7\u05d9\u05dd \u05e9\u05dc \u05d4\u05e9\u05d5\u05e7 \u05d4\u05e7\u05d9\u05d9\u05dd.<\/p><p>\u05d4\u05e2\u05e6\u05d5\u05ea \u05e0\u05e9\u05de\u05e2\u05d5\u05ea \u05e0\u05db\u05d5\u05e0\u05d5\u05ea, \u05e8\u05e6\u05d9\u05d5\u05e0\u05dc\u05d9\u05d5\u05ea, \u05d0\u05d7\u05e8\u05d0\u05d9\u05d5\u05ea.<br \/>\u05d0\u05d1\u05dc \u05dc\u05e2\u05d9\u05ea\u05d9\u05dd \u05e7\u05e8\u05d5\u05d1\u05d5\u05ea \u05d4\u05df \u05de\u05d5\u05e9\u05db\u05d5\u05ea \u05dc\u05d0\u05d7\u05d5\u05e8, \u05d0\u05dc \u05db\u05dc\u05dc\u05d9 \u05d4\u05de\u05e9\u05d7\u05e7 \u05d4\u05d9\u05e9\u05e0\u05d9\u05dd.<\/p><p>\u05d6\u05d5 \u05d1\u05d3\u05d9\u05d3\u05d5\u05ea \u05e9\u05dc\u05d0 \u05e0\u05d5\u05d1\u05e2\u05ea \u05de\u05d0\u05d2\u05d5, \u05d0\u05dc\u05d0 \u05de\u05e4\u05e2\u05e8 \u05ea\u05e4\u05d9\u05e1\u05ea\u05d9.<\/p><h2><strong>\u05d7\u05d9\u05d9\u05dd \u05d1\u05dc\u05d9 \u05d5\u05dc\u05d9\u05d3\u05e6\u05d9\u05d4<\/strong><\/h2><p>\u05d1\u05e9\u05d9\u05d1\u05d5\u05e9 \u05d0\u05d9\u05df \u05d0\u05d9\u05e9\u05d5\u05e8 \u05de\u05d5\u05e7\u05d3\u05dd \u05de\u05d4\u05e9\u05d5\u05e7.<br \/>\u05d0\u05d9\u05df \u05d2\u05e8\u05e4\u05d9\u05dd \u05e9\u05e2\u05d5\u05dc\u05d9\u05dd \u05d1\u05d4\u05d3\u05e8\u05d2\u05d4.<br \/>\u05d9\u05e9 \u05d4\u05e8\u05d1\u05d4 \u05e1\u05d9\u05de\u05e0\u05d9 \u05e9\u05d0\u05dc\u05d4, \u05de\u05e2\u05d8 \u05de\u05d0\u05d5\u05d3 \u05e1\u05d9\u05de\u05e0\u05d9 \u05e7\u05e8\u05d9\u05d0\u05d4.<\/p><p>\u05de\u05d1\u05d7\u05d9\u05e0\u05d4 \u05de\u05e0\u05d8\u05dc\u05d9\u05ea, \u05d6\u05d4 \u05de\u05e8\u05d2\u05d9\u05e9 \u05db\u05de\u05d5 \u05db\u05d9\u05e9\u05dc\u05d5\u05df \u05de\u05ea\u05de\u05e9\u05da, \u05d2\u05dd \u05db\u05e9\u05d4\u05db\u05d9\u05d5\u05d5\u05df \u05e0\u05db\u05d5\u05df.<br \/>\u05d9\u05d6\u05dd \u05e6\u05e8\u05d9\u05da \u05dc\u05dc\u05de\u05d5\u05d3 \u05dc\u05d4\u05d1\u05d7\u05d9\u05df \u05d1\u05d9\u05df \u05e8\u05e2\u05e9 \u05d6\u05de\u05e0\u05d9 \u05dc\u05d1\u05d9\u05df \u05d1\u05e2\u05d9\u05d4 \u05de\u05d4\u05d5\u05ea\u05d9\u05ea.<\/p><p>\u05d6\u05d5 \u05de\u05d9\u05d5\u05de\u05e0\u05d5\u05ea \u05e0\u05e8\u05db\u05e9\u05ea, \u05d5\u05dc\u05d0 \u05d0\u05d9\u05e0\u05d8\u05d5\u05d0\u05d9\u05d8\u05d9\u05d1\u05d9\u05ea.<\/p><h2><strong>\u05d4\u05de\u05ea\u05d7 \u05d1\u05d9\u05df \u05d4\u05e7\u05e9\u05d1\u05d4 \u05dc\u05d4\u05ea\u05e2\u05e7\u05e9\u05d5\u05ea<\/strong><\/h2><p>\u05d9\u05d6\u05de\u05d9\u05dd \u05d8\u05d5\u05d1\u05d9\u05dd \u05e8\u05d2\u05d9\u05dc\u05d9\u05dd \u05dc\u05d4\u05e7\u05e9\u05d9\u05d1.<br \/>\u05d0\u05d1\u05dc \u05d1\u05e9\u05dc\u05d1 \u05de\u05d5\u05e7\u05d3\u05dd \u05e9\u05dc \u05e9\u05d9\u05d1\u05d5\u05e9, \u05d4\u05e7\u05e9\u05d1\u05d4 \u05de\u05dc\u05d0\u05d4 \u05dc\u05e9\u05d5\u05e7 \u05e2\u05dc\u05d5\u05dc\u05d4 \u05dc\u05d4\u05e8\u05d5\u05d2 \u05d0\u05ea \u05d4\u05e8\u05e2\u05d9\u05d5\u05df.<\/p><p>\u05d4\u05de\u05ea\u05d7 \u05d4\u05d6\u05d4 \u05e9\u05d5\u05d7\u05e7:<br \/>\u05de\u05ea\u05d9 \u05d6\u05d5 \u05e2\u05e7\u05e9\u05e0\u05d5\u05ea \u05e0\u05db\u05d5\u05e0\u05d4, \u05d5\u05de\u05ea\u05d9 \u05d6\u05d5 \u05d4\u05ea\u05e2\u05dc\u05de\u05d5\u05ea \u05de\u05e1\u05d9\u05de\u05e0\u05d9\u05dd \u05d7\u05e9\u05d5\u05d1\u05d9\u05dd.<\/p><p>\u05d0\u05d9\u05df \u05ea\u05e9\u05d5\u05d1\u05d4 \u05d1\u05e8\u05d5\u05e8\u05d4.<br \/>\u05e8\u05e7 \u05d0\u05d7\u05e8\u05d9\u05d5\u05ea \u05d0\u05d9\u05e9\u05d9\u05ea \u05db\u05d1\u05d3\u05d4 \u05e2\u05dc \u05db\u05dc \u05d4\u05d7\u05dc\u05d8\u05d4.<\/p><h2><strong>\u05dc\u05de\u05d4 \u05d9\u05d6\u05de\u05d9\u05dd \u05de\u05e6\u05d5\u05d9\u05e0\u05d9\u05dd \u05e0\u05e9\u05d1\u05e8\u05d9\u05dd \u05db\u05d0\u05df<\/strong><\/h2><p>\u05e8\u05d5\u05d1 \u05d4\u05e9\u05d9\u05d1\u05d5\u05e9\u05d9\u05dd \u05dc\u05d0 \u05e0\u05db\u05e9\u05dc\u05d9\u05dd \u05d1\u05d2\u05dc\u05dc \u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9\u05d4.<br \/>\u05d4\u05dd \u05e0\u05db\u05e9\u05dc\u05d9\u05dd \u05db\u05e9\u05d4\u05d9\u05d6\u05dd \u05de\u05ea\u05d1\u05dc\u05d1\u05dc, \u05e0\u05e9\u05d7\u05e7, \u05d0\u05d5 \u05de\u05d0\u05d1\u05d3 \u05d0\u05de\u05d5\u05df \u05d1\u05d3\u05e8\u05da.<\/p><p>\u05dc\u05d0\u05d8, \u05d1\u05dc\u05d9 \u05d3\u05e8\u05de\u05d4.<\/p><p>\u05e8\u05e7 \u05d1\u05d3\u05d9\u05e2\u05d1\u05d3 \u05d1\u05e8\u05d5\u05e8 \u05e9\u05d6\u05d4 \u05d4\u05d9\u05d4 \u05e8\u05d2\u05e2 \u05de\u05e0\u05d8\u05dc\u05d9, \u05dc\u05d0 \u05e2\u05e1\u05e7\u05d9.<\/p><h2><strong>\u05d4\u05e2\u05e8\u05d4 \u05d0\u05d9\u05e9\u05d9\u05ea<\/strong><\/h2><p>\u05d1\u05d7\u05dc\u05e7 \u05de\u05d4\u05e2\u05d1\u05d5\u05d3\u05d4 \u05e9\u05dc\u05d9, \u05d5\u05d2\u05dd \u05d1\u05db\u05ea\u05d9\u05d1\u05d4 \u05e2\u05dc \u05d9\u05d6\u05de\u05d5\u05ea, \u05d7\u05d6\u05e8\u05ea\u05d9 \u05e9\u05d5\u05d1 \u05d5\u05e9\u05d5\u05d1 \u05dc\u05e8\u05d2\u05e2\u05d9\u05dd \u05d4\u05d0\u05dc\u05d4.<br \/>\u05d4\u05e8\u05d2\u05e2\u05d9\u05dd \u05e9\u05d1\u05d4\u05dd \u05d4\u05e7\u05d5\u05e9\u05d9 \u05d0\u05d9\u05e0\u05d5 \u05d7\u05d9\u05e6\u05d5\u05e0\u05d9, \u05d0\u05dc\u05d0 \u05e4\u05e0\u05d9\u05de\u05d9.<\/p><p>\u05dc\u05d0 \u05db\u05d4\u05e6\u05d4\u05e8\u05d4, \u05d0\u05dc\u05d0 \u05db\u05d4\u05ea\u05d1\u05d5\u05e0\u05e0\u05d5\u05ea \u05de\u05e4\u05d5\u05db\u05d7\u05ea \u05e2\u05dc \u05de\u05d4 \u05e9\u05e0\u05d3\u05e8\u05e9 \u05db\u05d3\u05d9 \u05dc\u05d4\u05d7\u05d6\u05d9\u05e7 \u05d3\u05e8\u05da \u05dc\u05d0\u05d5\u05e8\u05da \u05d6\u05de\u05df.<\/p><h2><strong>\u05dc\u05e1\u05d9\u05d5\u05dd<\/strong><\/h2><p>\u05d7\u05d3\u05e9\u05e0\u05d5\u05ea \u05de\u05e9\u05d1\u05e9\u05ea \u05dc\u05d0 \u05d3\u05d5\u05e8\u05e9\u05ea \u05e8\u05e7 \u05e8\u05e2\u05d9\u05d5\u05df \u05d7\u05d6\u05e7.<br \/>\u05d4\u05d9\u05d0 \u05d3\u05d5\u05e8\u05e9\u05ea \u05d9\u05db\u05d5\u05dc\u05ea \u05dc\u05e9\u05d4\u05d5\u05ea \u05dc\u05d0\u05d5\u05e8\u05da \u05d6\u05de\u05df \u05d1\u05de\u05e7\u05d5\u05dd \u05dc\u05d0 \u05e0\u05d5\u05d7, \u05d1\u05dc\u05d9 \u05dc\u05d0\u05d1\u05d3 \u05db\u05d9\u05d5\u05d5\u05df.<\/p><p>\u05d5\u05d1\u05e1\u05d5\u05e3, \u05d4\u05e9\u05d0\u05dc\u05d4 \u05d0\u05d9\u05e0\u05d4 \u05d0\u05dd \u05d4\u05e8\u05e2\u05d9\u05d5\u05df \u05d9\u05e6\u05dc\u05d9\u05d7, \u05d0\u05dc\u05d0:<\/p><h3><strong>\u05d4\u05d0\u05dd \u05d0\u05ea\u05d4 \u05de\u05e1\u05d5\u05d2\u05dc \u05dc\u05d4\u05d7\u05d6\u05d9\u05e7 \u05d0\u05d5\u05ea\u05d5 \u05de\u05e1\u05e4\u05d9\u05e7 \u05d6\u05de\u05df \u05db\u05d3\u05d9 \u05e9\u05d9\u05d1\u05e9\u05d9\u05dc<\/strong><strong>.<\/strong><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Disruptive innovation is not just a business challenge &#8211; it&#8217;s a mental one. The entrepreneurs who succeed are not always those with the strongest idea, but those who can hold it long enough for it to mature.<\/p>\n","protected":false},"author":2,"featured_media":1600,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[29],"class_list":["post-1243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-leadership"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Mental Price of Entrepreneurs Leading Disruptive Innovation - \u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df<\/title>\n<meta name=\"description\" content=\"Disruptive innovation is first of all a mental story: loneliness, no validation and constant tension between listening and persistence. What it does to the founder.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Mental Price of Entrepreneurs Leading Disruptive Innovation - \u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df\" \/>\n<meta property=\"og:description\" content=\"Disruptive innovation is first of all a mental story: loneliness, no validation and constant tension between listening and persistence. What it does to the founder.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/\" \/>\n<meta property=\"og:site_name\" content=\"Beyond Advice\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/avivratzman\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/avivratzman\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-09T17:16:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-17T13:15:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/03\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1048\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Aviv Ratzman\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/\"},\"author\":{\"name\":\"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df\",\"@id\":\"https:\\\/\\\/avivratzman.com\\\/#\\\/schema\\\/person\\\/77e06eac08143d651ddf939d4db4c108\"},\"headline\":\"The Mental Price of Entrepreneurs Leading Disruptive Innovation\",\"datePublished\":\"2026-03-09T17:16:41+00:00\",\"dateModified\":\"2026-10-17T13:15:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/\"},\"wordCount\":491,\"publisher\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/#\\\/schema\\\/person\\\/77e06eac08143d651ddf939d4db4c108\"},\"image\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg\",\"keywords\":[\"Leadership\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/\",\"url\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/\",\"name\":\"The Mental Price of Entrepreneurs Leading Disruptive Innovation - \u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg\",\"datePublished\":\"2026-03-09T17:16:41+00:00\",\"dateModified\":\"2026-10-17T13:15:29+00:00\",\"description\":\"Disruptive innovation is first of all a mental story: loneliness, no validation and constant tension between listening and persistence. What it does to the founder.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/#primaryimage\",\"url\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg\",\"contentUrl\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg\",\"width\":1920,\"height\":1048,\"caption\":\"\u05d9\u05d6\u05dd \u05d9\u05d5\u05e9\u05d1 \u05dc\u05d9\u05d3 \u05e9\u05d5\u05dc\u05d7\u05df \u05d1\u05de\u05e9\u05e8\u05d3 \u05d1\u05dc\u05d9\u05dc\u05d4, \u05e2\u05dd \u05e4\u05e0\u05d9\u05dd \u05de\u05d5\u05d8\u05e8\u05d3\u05d5\u05ea, \u05de\u05d5\u05dc \u05dc\u05d5\u05d7 \u05de\u05d7\u05d9\u05e7 - \u05e2\u05d5\u05e9\u05d4 \u05d7\u05d3\u05e9\u05e0\u05d5\u05ea \u05de\u05e9\u05d1\u05e9\u05ea.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/the-mental-price-of-entrepreneurs\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Mental Price of Entrepreneurs Leading Disruptive Innovation\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/avivratzman.com\\\/#website\",\"url\":\"https:\\\/\\\/avivratzman.com\\\/\",\"name\":\"Beyond Advice\",\"description\":\"Leading through uncertainty\",\"publisher\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/#\\\/schema\\\/person\\\/77e06eac08143d651ddf939d4db4c108\"},\"alternateName\":\"Aviv Ratzman\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/avivratzman.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":[\"Person\",\"Organization\"],\"@id\":\"https:\\\/\\\/avivratzman.com\\\/#\\\/schema\\\/person\\\/77e06eac08143d651ddf939d4db4c108\",\"name\":\"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/aviv-ratzman-profile-square.jpg\",\"url\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/aviv-ratzman-profile-square.jpg\",\"contentUrl\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/aviv-ratzman-profile-square.jpg\",\"width\":760,\"height\":760,\"caption\":\"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df\"},\"logo\":{\"@id\":\"https:\\\/\\\/avivratzman.com\\\/wp-content\\\/uploads\\\/2026\\\/10\\\/aviv-ratzman-profile-square.jpg\"},\"description\":\"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df \u2013 \u05d9\u05d6\u05dd \u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9, \u05de\u05d9\u05d9\u05e1\u05d3 \u05e9\u05d5\u05ea\u05e3 \u05d5\u05de\u05e0\u05db\\\"\u05dc \u05dc\u05e9\u05e2\u05d1\u05e8 \u05e9\u05dc \u05d4\u05d9\u05d9\u05e7\u05d5\u05df (Highcon), \u05d7\u05d1\u05e8\u05ea \u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9\u05d4 \u05e9\u05d4\u05d5\u05e0\u05e4\u05e7\u05d4 \u05d1\u05d1\u05d5\u05e8\u05e1\u05d4, \u05d5\u05de\u05d7\u05d1\u05e8 \u05d4\u05e1\u05e4\u05e8 \\\"\u05d0\u05d5\u05e8 \u05d5\u05e6\u05dc \u2013 \u05de\u05e1\u05e2 \u05d9\u05d6\u05de\u05d5\u05ea \u05de\u05e0\u05d8\u05dc\u05d9\\\". \u05de\u05e0\u05d8\u05d5\u05e8 \u05dc\u05d9\u05d6\u05de\u05d9\u05dd \u05d5\u05dc\u05de\u05e0\u05d4\u05dc\u05d9\u05dd, \u05de\u05e8\u05e6\u05d4 \u05e2\u05dc \u05d9\u05d6\u05de\u05d5\u05ea \u05d5\u05d7\u05d5\u05e1\u05df \u05de\u05e0\u05d8\u05dc\u05d9, \u05d5\u05de\u05e0\u05db\\\"\u05dc \u05d4\u05e2\u05de\u05d5\u05ea\u05d4 \\\"\u05d0\u05e8\u05e5 \u05d7\u05d3\u05e9\u05d4 \u05e2\u05db\u05e9\u05d9\u05d5\\\" \u05dc\u05d7\u05d9\u05d6\u05d5\u05e7 \u05d4\u05d7\u05d5\u05e1\u05df \u05e9\u05dc \u05e7\u05d4\u05d9\u05dc\u05d5\u05ea \u05d4\u05e0\u05d2\u05d1 \u05d4\u05de\u05e2\u05e8\u05d1\u05d9.\",\"sameAs\":[\"https:\\\/\\\/avivratzman.com\\\/\",\"https:\\\/\\\/www.facebook.com\\\/avivratzman\",\"https:\\\/\\\/www.instagram.com\\\/avivratzman\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/avivratzman\",\"https:\\\/\\\/maps.google.com\\\/?cid=14380162993870234743\"],\"url\":\"https:\\\/\\\/avivratzman.com\\\/en\\\/author\\\/avivratzman\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Mental Price of Entrepreneurs Leading Disruptive Innovation - \u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df","description":"Disruptive innovation is first of all a mental story: loneliness, no validation and constant tension between listening and persistence. What it does to the founder.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/","og_locale":"en_US","og_type":"article","og_title":"The Mental Price of Entrepreneurs Leading Disruptive Innovation - \u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df","og_description":"Disruptive innovation is first of all a mental story: loneliness, no validation and constant tension between listening and persistence. What it does to the founder.","og_url":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/","og_site_name":"Beyond Advice","article_publisher":"https:\/\/www.facebook.com\/avivratzman","article_author":"https:\/\/www.facebook.com\/avivratzman","article_published_time":"2026-03-09T17:16:41+00:00","article_modified_time":"2026-10-17T13:15:29+00:00","og_image":[{"width":1920,"height":1048,"url":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/03\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg","type":"image\/jpeg"}],"author":"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Aviv Ratzman","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/#article","isPartOf":{"@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/"},"author":{"name":"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df","@id":"https:\/\/avivratzman.com\/#\/schema\/person\/77e06eac08143d651ddf939d4db4c108"},"headline":"The Mental Price of Entrepreneurs Leading Disruptive Innovation","datePublished":"2026-03-09T17:16:41+00:00","dateModified":"2026-10-17T13:15:29+00:00","mainEntityOfPage":{"@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/"},"wordCount":491,"publisher":{"@id":"https:\/\/avivratzman.com\/#\/schema\/person\/77e06eac08143d651ddf939d4db4c108"},"image":{"@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/#primaryimage"},"thumbnailUrl":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/03\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg","keywords":["Leadership"],"articleSection":["Blog"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/","url":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/","name":"The Mental Price of Entrepreneurs Leading Disruptive Innovation - \u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df","isPartOf":{"@id":"https:\/\/avivratzman.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/#primaryimage"},"image":{"@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/#primaryimage"},"thumbnailUrl":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/03\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg","datePublished":"2026-03-09T17:16:41+00:00","dateModified":"2026-10-17T13:15:29+00:00","description":"Disruptive innovation is first of all a mental story: loneliness, no validation and constant tension between listening and persistence. What it does to the founder.","breadcrumb":{"@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/#primaryimage","url":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/03\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg","contentUrl":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/03\/\u05d9\u05d6\u05de\u05d5\u05ea-\u05de\u05e9\u05d1\u05e9\u05ea-\u05d3\u05d5\u05e8\u05e9\u05ea-\u05e2\u05d5\u05e6\u05de\u05d4-\u05de\u05e0\u05d8\u05dc\u05d9\u05ea.jpg","width":1920,"height":1048,"caption":"\u05d9\u05d6\u05dd \u05d9\u05d5\u05e9\u05d1 \u05dc\u05d9\u05d3 \u05e9\u05d5\u05dc\u05d7\u05df \u05d1\u05de\u05e9\u05e8\u05d3 \u05d1\u05dc\u05d9\u05dc\u05d4, \u05e2\u05dd \u05e4\u05e0\u05d9\u05dd \u05de\u05d5\u05d8\u05e8\u05d3\u05d5\u05ea, \u05de\u05d5\u05dc \u05dc\u05d5\u05d7 \u05de\u05d7\u05d9\u05e7 - \u05e2\u05d5\u05e9\u05d4 \u05d7\u05d3\u05e9\u05e0\u05d5\u05ea \u05de\u05e9\u05d1\u05e9\u05ea."},{"@type":"BreadcrumbList","@id":"https:\/\/avivratzman.com\/en\/the-mental-price-of-entrepreneurs\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/avivratzman.com\/en\/"},{"@type":"ListItem","position":2,"name":"The Mental Price of Entrepreneurs Leading Disruptive Innovation"}]},{"@type":"WebSite","@id":"https:\/\/avivratzman.com\/#website","url":"https:\/\/avivratzman.com\/","name":"Beyond Advice","description":"Leading through uncertainty","publisher":{"@id":"https:\/\/avivratzman.com\/#\/schema\/person\/77e06eac08143d651ddf939d4db4c108"},"alternateName":"Aviv Ratzman","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/avivratzman.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":["Person","Organization"],"@id":"https:\/\/avivratzman.com\/#\/schema\/person\/77e06eac08143d651ddf939d4db4c108","name":"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/10\/aviv-ratzman-profile-square.jpg","url":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/10\/aviv-ratzman-profile-square.jpg","contentUrl":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/10\/aviv-ratzman-profile-square.jpg","width":760,"height":760,"caption":"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df"},"logo":{"@id":"https:\/\/avivratzman.com\/wp-content\/uploads\/2026\/10\/aviv-ratzman-profile-square.jpg"},"description":"\u05d0\u05d1\u05d9\u05d1 \u05e8\u05e6\u05de\u05df \u2013 \u05d9\u05d6\u05dd \u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9, \u05de\u05d9\u05d9\u05e1\u05d3 \u05e9\u05d5\u05ea\u05e3 \u05d5\u05de\u05e0\u05db\"\u05dc \u05dc\u05e9\u05e2\u05d1\u05e8 \u05e9\u05dc \u05d4\u05d9\u05d9\u05e7\u05d5\u05df (Highcon), \u05d7\u05d1\u05e8\u05ea \u05d8\u05db\u05e0\u05d5\u05dc\u05d5\u05d2\u05d9\u05d4 \u05e9\u05d4\u05d5\u05e0\u05e4\u05e7\u05d4 \u05d1\u05d1\u05d5\u05e8\u05e1\u05d4, \u05d5\u05de\u05d7\u05d1\u05e8 \u05d4\u05e1\u05e4\u05e8 \"\u05d0\u05d5\u05e8 \u05d5\u05e6\u05dc \u2013 \u05de\u05e1\u05e2 \u05d9\u05d6\u05de\u05d5\u05ea \u05de\u05e0\u05d8\u05dc\u05d9\". \u05de\u05e0\u05d8\u05d5\u05e8 \u05dc\u05d9\u05d6\u05de\u05d9\u05dd \u05d5\u05dc\u05de\u05e0\u05d4\u05dc\u05d9\u05dd, \u05de\u05e8\u05e6\u05d4 \u05e2\u05dc \u05d9\u05d6\u05de\u05d5\u05ea \u05d5\u05d7\u05d5\u05e1\u05df \u05de\u05e0\u05d8\u05dc\u05d9, \u05d5\u05de\u05e0\u05db\"\u05dc \u05d4\u05e2\u05de\u05d5\u05ea\u05d4 \"\u05d0\u05e8\u05e5 \u05d7\u05d3\u05e9\u05d4 \u05e2\u05db\u05e9\u05d9\u05d5\" \u05dc\u05d7\u05d9\u05d6\u05d5\u05e7 \u05d4\u05d7\u05d5\u05e1\u05df \u05e9\u05dc \u05e7\u05d4\u05d9\u05dc\u05d5\u05ea \u05d4\u05e0\u05d2\u05d1 \u05d4\u05de\u05e2\u05e8\u05d1\u05d9.","sameAs":["https:\/\/avivratzman.com\/","https:\/\/www.facebook.com\/avivratzman","https:\/\/www.instagram.com\/avivratzman","https:\/\/www.linkedin.com\/in\/avivratzman","https:\/\/maps.google.com\/?cid=14380162993870234743"],"url":"https:\/\/avivratzman.com\/en\/author\/avivratzman\/"}]}},"_links":{"self":[{"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/posts\/1243","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/comments?post=1243"}],"version-history":[{"count":4,"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/posts\/1243\/revisions"}],"predecessor-version":[{"id":2608,"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/posts\/1243\/revisions\/2608"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/media\/1600"}],"wp:attachment":[{"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/media?parent=1243"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/categories?post=1243"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/avivratzman.com\/en\/wp-json\/wp\/v2\/tags?post=1243"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}