{"id":2197,"date":"2026-02-09T17:11:51","date_gmt":"2026-02-09T17:11:51","guid":{"rendered":"https:\/\/avivratzman.com\/?p=2197"},"modified":"2026-10-17T13:17:00","modified_gmt":"2026-10-17T13:17:00","slug":"from-business-to-purpose-one-entrepreneurs-journey-into-social-impact","status":"publish","type":"post","link":"https:\/\/avivratzman.com\/en\/from-business-to-purpose-one-entrepreneurs-journey-into-social-impact\/","title":{"rendered":"From Business to Purpose: One Entrepreneur’s Journey Into Social Impact"},"content":{"rendered":"\t\t
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What happens when the startup is done, the machines are running worldwide – and you’re left asking: what actually matters to me now?<\/em><\/p>

“Entrepreneurship isn’t a profession. It’s a way of thinking. The same tools that build a company can rebuild a community, heal people, and create a future.”<\/p>

After a decade of building a startup, raising hundreds of millions of shekels, and installing machines across the world – I suddenly found myself with silence. At first, I enjoyed it.<\/p>

But that silence turned into something restless. A burning question I couldn’t ignore: what do I actually care about? Where do I want to put my energy now?<\/p>

The shift from business entrepreneurship to social entrepreneurship wasn’t a career change. It was an internal one. I discovered that the tools are the same – only the goals had changed. Instead of ROI, impact. Instead of measuring profit, measuring lives that shifted.<\/p>

This talk is the story of that transition – honest, personal, and full of the same uncertainty that comes with building anything from scratch.<\/p>

What You’ll Walk Away With<\/strong><\/h2>