The Art of Approaching Investors: Startup Fundraising in the Age of AI

יזם בחולצה ירוקה מחזיק טאבלט הולוגרפי, שממנו יוצאות אלומות אור מחוברות לבועות עם טקסט באנגלית.

Most founders arrive at an investor meeting prepared with a deck. The problem is that investors do not invest in decks. In this post I explain the right thinking before you reach out, what each type of investor is really looking for, and how AI can shorten the process and give you deeper insight before and after a meeting.

What Is Technological Disruption and Why Is It So Hard to Implement?

A triptych illustrating technological disruption: a vinyl record player next to a man holding a Spotify app on his smartphone, a yellow New York taxi alongside a red Tesla electric car on a Manhattan street, and an old rocket image contrasted with a SpaceX Starship launch at night.

Crises Are Part of Growth

יזם חוצה גשר תלוי רעוע מעל תהום סוערת, מתקדם לעבר פסגת הר מוארת באור, תחת שמיים סוערים שמדגישים את המתח בין משבר לצמיחה

Every founder and every company that is truly growing goes through crises – not because someone failed, but because that is what growth looks like from the inside. Gaps between expenses and revenue, painful organizational changes, layoffs, and growth so fast it threatens to break what was built. The crisis is not a fault on the road – it is the road. The real question is not whether a crisis will come, but whether you can hold on mentally when it does.

A Startup Mentor: Why Experience Is the Founder’s Force Multiplier

מנטור ויזמית מנווטים סירת סטארטאפ בים סוער לעבר מגדלור

Founders usually look for someone who will open doors for them, but the real value of a mentor lies in the ability to read the map. On a startup journey, experience is not a luxury – it is a force multiplier that can tell the “foam” from the “current”. A post about navigating board crises, dangerous organizational silence, and the mental backing every leader needs.

The Inside Game of Entrepreneurship

A man with a backpack stands on a mountain trail at sunset, looking out over a vast landscape of green trees and rocky terrain

What really happens on the inside when you’re building something from nothing? Aviv Ratzman shares a raw, personal story about fear, self-doubt, thousands of rejections — and the mental tools that kept him going. A talk for founders, executives, and builders who want more than a success story. They want the truth behind it.

One Startup. One Conservative Industry. Zero Guarantees

Highcon Beam 2 digital cutting and creasing machine for folding carton production

How do you sell something that doesn’t exist yet? How do you convince an industry to change what’s been working for a hundred years? Aviv Ratzman shares the unfiltered story of building a global tech company – with all the nos, pivots, and breakthroughs along the way.

From Business to Purpose: One Entrepreneur’s Journey Into Social Impact

Alt Text: Two hands reaching toward each other against a backdrop of concrete pillars, almost touching

After a decade of building a global tech company, Aviv Ratzman found himself asking a question no spreadsheet could answer: what actually matters to me now? This is the story of the transition from startup founder to social entrepreneur – and why the tools that build a business are the same ones that can rebuild a community.

How to Approach Building a Strategic Partnership

שתי דמויות עתידניות (אחת בגוון נחושת חם, השנייה כחולה-מתכתית) עובדות יחד כדי לחבר חלקי פאזל זוהרים למבנה קריסטל מרכזי בתוך אטריום עסקי מודרני. קווי אור מחברים בין הדמויות למבנה, ומסלול של חלקי פאזל משתלב מוביל לעבר חלון גדול המשקיף על קו רקיע מטושטש של עיר. ברקע המטושטש נראות דמויות נוספות בסביבת עבודה. התמונה מסמלת שיתוף פעולה אסטרטגי, צמיחה משותפת וחיבור משאבים. ללא טקסט.

A strategic partnership can accelerate growth, open new markets and lead to future investment or acquisition opportunities – but only if you choose the right partner. The key is identifying who holds the decision-making power, understanding the mutual value, and being aware of risks such as conflicting interests and over-dependence. A strategic partnership is not just a deal – it is a long-term relationship that requires planning, fit and careful choice up front.